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When you hear the term "natural," images of blue skies, birds chirping, and picturesque scenery come to thoughts. The term natural is often misunderstood when comes cosmetics. Many companies claim their products are natural even though they contain processed ingredients. How can you tell if a product is truly organic or not?
Bluh Alchemy
Bluh Alchemy, an innovative clean skincare line, has a few treatment-focused synergistic products that are infused with rare botanical extracts. Becky Bluh studied cosmetics chemistry and discovered ways to harness the power of plant-based ingredients for transformational physiological effects. She scoured a broad range of plant extracts that are rare to create a bluhprint of the best skin health and to guard against premature aging as well as free radical damage, oxidative stress, inflammation and the overgrowth of bacterial.
Bluh's studies on rare botanicals and her research led her to the revolutionary Cellular Extraction Process, which allows the extraction of the phytoactive profile of a plant in its most potent form. Her formulas utilize this revolutionary technology to provide Advanced Bioactive Solutions directly to the skin.
We picked two full-size Bluh Alchemy products for February's Beauty Heroes Discovery: the Botanic Retinol Cell Regeneration Concentrate (hero however, make it super!) and the Eye Oil serum (sidekick that every hero requires). In this concentrate, Bakuchiol replicates the corrective properties of retinol to visually reduce the appearance of fine lines, enlarged pores, breakouts and uneven skin tone. This is coupled with a suite of antioxidants including Kakadu plum to boost cell renewal and reduce the appearance of hyperpigmentation and finger lime caviar to smooth and tone the skin, and mountain pepper leaf cell extract that has off the charts ORAC to protect against premature aging.
African Botanics
In a corner in the Walter Sisulu National Botanical Garden, Johannesburg, South Africa there is a yellow-tinged, Strelitzia (also known as Mandela's gold) is an endemic species that is also the nation's botanical symbol. It's a tribute to the moral leader of the Rainbow Nation, and a reminder of the country's profound connection to the natural world and its diverse biodiversity.
The introduction of the line of high-end, green cosmetics African Botanics was more than simply a creative venture for Craig and Julia Noik. It was a way to share a bit of their home with others and to provide them with the same feeling of connection to this unique country and its ancient traditions that have always been an integral part of their lives.

The resulting skincare collection is a tribute to traditional African beauty rituals using the ancient African phytochemistry and modern botanical pharmacy. The most potent South African plants, sustainably harvested from the country's remote and unexplored regions, are then combined with powerful actives chosen with the help of biochemists and botanists from South Africa and around the world. They are then encapsulated using advanced extraction and encapsulation techniques to create the ultimate in eco-luxe, high-performance green beauty.
Fifty7 Kind
Fifty7 Kind is an online first company that provides plant-based skincare products in environmentally sustainable packaging. The elegant line of skincare and body care contains ingredients sourced in Southern Africa. These include seeds and plant extracts and unique minerals from the desert, the sea and the land. Gabrielle (founder Fifty7 Kind), grew up in the English countryside as an organic child. Her mother taught to cook with raw materials and collect wild herbs for beauty.
Slow-fusion artisanal process utilizing botanicals that are sourced sustainably provides concentrated extracts that help improve skin health with nutrients, vitamins, trace minerals as well as fatty acids and amino acids that are not polar. The brand source rare wildcrafted, wild-crafted, and beneath the radar botanicals like Ugandan Vanilla, a subspecies of shea referred to as Vitellaria Nilotica, which provides high levels Vitamin A E, K, and as well as non-polar antioxidants.
YINA is an organic skincare line that was created by two female doctors from Chinese Medicine millenia old traditional herbal remedies from the East meet organic and botanical luxury in this California founded brand. YINA products are made up of traditional medicinal plants and herbs such as Ashwagandha, Hawthorne Berry and other organic ingredients that are commonly used.
Live Botanical
Botanical skincare that bridges the gap between modern and traditional methods, creating balance & harmony to enhance your unique beauty. Made in Portland, OR.
A botanical is a plant or part of a plant that is valued for its healing properties, flavor, or scent. Since ancient times botanicals have been used to maintain and enhance health. This includes skin care.
Botanicals are sold in fresh or dried form, and in a variety of preparations. You can find them in the produce section of a supermarket or in the section of dietary supplements in the form of tablets, capsules or tea bags. A single chemical can be isolated from a botanical and sold as a dietary supplement in capsule or tablet form.
The safety of a plant depends on its chemical composition, how it functions within the body and how it's prepared. The amount of a particular botanical used in a product also is a factor in its safety. A cup of tea has a small amount of a botanical, while extracts or tinctures are much more concentrated.
A tincture can be made by soaking a plant in a liquid such as alcohol or water to extract the desired constituents. A tincture is diluted into various strengths. The strength of a botanical tincture can be expressed as a percentage between the extract and the botanical.
YINA
The founders of YINA, Angela Chau Gray and Ervina Wu, are experts in Traditional Chinese Medicine (TCM). Their brand is a tribute to the ancient practices, with TCM professionals at the control. The result is a selection of advanced, artisanal and luxurious formulas for modern wellness practices such as Acupressure and acupuncture.
YINA products are made sustainably in California and contain powerful bio-adaptive herbal extracts. Their flagship products are the NOURISH botanical oil serum and the anti-pollution cream. Both are rich in camellia seed oils, safflower oils, and licorice roots. They also contain antiaging botanicals like rhodiola and Asian knotweed. The mask also includes coconut powder, pear carbon, and moringa to cleanse.
Felicia is a member of the super-efficient operations team at YINA, and she enjoys testing new products for care and implementing the self-care routines espoused by the brand's founders. She especially loves the YINA anti-pollution mask that is a cleansing blend of ingredients like skullcap root, pearl powder, moringa and tea seeds.
Malaya Organics
Malaya Organics is a Brooklyn-based 100 100% natural high-performance line that was created by Katya Slepak, an expert formulator, product designer and certified aromatherapist. The brand's nourishing and results-driven products support skin's aging process and are safe for both men and women. The balancing elixirs they offer contain a therapeutic blend of phytonutrient-dense whole-plant extracts that are that are infused in-house to ensure maximum efficacy, rich in antioxidants and nourishing essences and oils of plants that are known for their anti-inflammatory and elasticity building properties.
Ingredients come from the taigas in Siberia, the forests of India, the Amazon and the deserts of Morocco. They have been carefully designed to help you connect to your inner landscape that is one of peace, balance, and healing. The name "Malaya", which originates from a Shambhala sandalwood forest is also a reference to a sacred garland that is worn during ceremonies. These were the inspirations for the carefully curated collection.
Fran Miller
The lineup includes everything from a shea butter and goji berry body buff to a spritz that smooths hair, and a multi-tasking face oil. The line includes everything from shea butter and goji berry body buff to a spritz for smoothing hair and multi-tasking face oil.
The company is committed to ethically sourced, certified organic ingredients and partnering with mindful manufacturers both locally and globally, F. Miller has been committed to environmental sustainability since its beginning. All of F. Miller's premium essentials do not contain harmful preservatives or synthetic fragrances. They are also free of mineral oils, GMOs, aluminum and SLS.
All products are blended and bottled by hand in small batches to maintain freshness. The brand collaborates with cosmetic chemists who create nutrient-rich botanical blends that nourish and promote radiant skin. The company is also environmentally conscious and this extends to packaging and practices. They prioritize eco-friendly packaging and use biodegradable and recyclable glass. They offer a subscription and refill program to reduce waste.